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Showreel

Senior Freelance Motion Designer & Animator in the UK

Hello! I'm Simon, a UK-based senior freelance motion designer helping agencies and organisations bring brand campaigns to life through clear, effective motion design.

With over 15 years of experience creating brand animation for sports, sustainability, and purpose-driven projects, I support teams who need senior-level execution that integrates seamlessly into established brand systems and campaign workflows.

Whether it's brand explainer videos, campaign animation, or sports motion graphics, I bring calm, reliable collaboration to every project.

If you’d like to work together or just say hello, please don’t hesitate to reach out.

logos of established international brands

Frequently Asked Questions

  • A senior freelance motion designer creates animated brand assets and motion graphics animation for campaigns, platforms, and brand systems. I specialise in brand explainer videos, sports animation, and sustainability animation, working with agencies and in-house teams to support campaign animation and brand-led animation projects.

  • Most experienced motion designers UK charge day rates between £400-£600+ depending on project complexity. Brand animation and campaign explainer animation projects typically range from £5K-£20K. Character animation, 3D work, and full campaign packages sit at the higher end. Every brief is different, so I'm happy to provide a tailored quote that reflects the creative and technical needs of your project.

  • I focus on brand animation and campaign motion design for sports organisations, sustainability initiatives, and purpose-driven brands. This includes brand explainer videos, character-led brand animation, educational brand animation, and reusable animation assets for ongoing campaigns.

  • Yes, absolutely. With my background as Head of Animation at Cub Studio, I understand agency workflows and can integrate seamlessly into teams. I regularly support motion design for campaigns, whether you need senior execution for a week or ongoing support for scalable animation systems and modular motion design.

  • Yes, this is a core strength. I work within existing brand guidelines to create animated brand assets and motion design for brand campaigns that feel native to your system. I'm experienced with design handoffs, style guides, and collaborative workflows with brand and UX teams.

  • I create brand explainer videos and campaign explainer animation that explain complex ideas visually through motion design for clarity. Whether it's rules and systems animation for sports, onboarding animation for digital products, or sustainability communication, I focus on making information accessible and engaging.

  • Yes, I specialise in motion design for campaigns across digital platforms. This includes social animation, campaign animation assets, and animation for brand campaigns optimised for web, social, and mobile contexts.

  • I've created sports animation and broadcast motion graphics for UEFA, NFL, World Rugby, and the Canadian Olympics. This includes event animation, rules explainer animation, and social animation for sport across broadcast and digital platforms.

  • Yes, I've worked on sustainability animation and climate communication animation for Amazon Climate Pledge, the United Nations (UNIDO), and environmental organisations. I specialise in impact animation and purpose-driven animation that makes complex environmental topics engaging.

  • I focus on animation for communication with clear processes for visual storytelling through motion. Whether working independently or embedded in teams, I bring animation systems thinking to create scalable animation solutions that work across touchpoints.

  • I primarily use After Effects, Illustrator, Photoshop, and Cinema 4D, allowing flexible, high-quality animation across formats and brand systems.

  • Yes, I work from my studio near London and collaborate with clients across the UK, Europe, and North America using Frame.io, Zoom, and Slack for seamless remote collaboration.